27Sep
24Jul
Google’s AI Overviews and Your SEO
How AI Overviews on Google Can Impact Your SEO
Google is always at the forefront of user experience, and one of the many things they have implemented to make Google a better one-stop-shop is AI Overview technology. Now, when you Google something, you will see an AI-generated summary, nearly eliminating the...
10Jul
Here’s The Deal With Geofencing
Understanding Geofencing
If you’re a local business, or your business otherwise takes advantage of regional marketing, you’ve likely heard about geofencing. With the exponential growth of marketing via smartphones over the last few years, marketers are taking advantage of just about everything they can when it comes to our trusty devices—including...
11May
What is a Competitive Market Analysis?
What is a Competitive Market Analysis?
Think you know everything about your business? Think again! Before every sports game, coaches analyze and study their competitors, then craft a strategy based on their research. Just like a championship coach, it’s time for you to take a look at your opponents and find...
25Feb
The Best Strategic Advantage: Corporate Video Production
Your digital marketing strategy is solid: great SEO, active social media, healthy ads, and an effective email newsletter among it. That doesn’t mean it is time to become complacent. If you are looking for the next best strategic advantage, look no further than corporate video production. We will break...
05Oct
SEO Best Practices: In With The Old, In With The New
In the ever-changing digital marketing landscape, search engine optimization (SEO) remains vital for businesses aiming to boost their online presence and attract potential customers. As the internet and how people use it evolves and changes, so does SEO and its best practices. The internet is an entirely different place than...
15Jul
How to use Google My Business (GMB) to Boost Growth
How to use Google My Business to Boost Growth
What is Google My Business?
Google My Business can help your company grow. Google My Business helps you manage your business's presence on the platform and is free to use. Verifying and managing your information through Google My Business will help customers contact and...
10Apr
What is Accelerated Mobile Pages (AMP) and Why You Need Them
AMP (Accelerated Mobile Pages) is an open-source project started by Google and adopted by other tech companies to make mobile pages load almost instantly.
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In this article, I will not get into the technical aspects of AMP but rather why AMP is important...
11Sep
Hey Siri, How are Social Media and SEO Related?
Social media is an ever-changing landscape, growing closer and closer to SEO with every passing moment. While social media often goes overlooked, especially with B2B businesses, it is important to make sure you keep posting valuable content there - if nothing else, for SEO purposes. They are two...
14Aug
Have a Local Business? You Need Schema.
If you have a local business, you are in luck. Optimizing local businesses for search is something marketers love to do because we are able to provide such amazing, seemingly instant results for our clients. The ability to drill down into extremely specific data parameters and demographics is using our...