Migrating GA3 To GA4

Migrating from Google Universal Analytics to Google Analytics 4

Google has recently announced an upgrade to its Universal Analytics platform, which will now be known as Google Analytics 4. This new update brings a plethora of features and improvements that will provide better insights and tracking for businesses. As a business owner, it is essential to understand the...

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understanding analytics marketing agency los angeles

Analytics 101

Analytics. This word usually leaves people completely confused, especially when you begin clicking around in backends. Tons of charts and reports that make absolutely no sense to the untrained eye is enough to scare anyone away. But, the reality is that analytics are the most important component of any

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knowing your customers los angeles marketing agency

Quick Guide to Knowing Who Your Customers Are

Do you know that feeling when you walk into a new restaurant or boutique or coffee shop and you immediately have this feeling of "this is the place for me"?  I remember a few years ago, I was looking to join a new gym and I visited a few local...

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